Market and Consumption

The Market and Consumption category of winemag.it analyzes trends, data, and economic dynamics related to the wine sector. From market research to consumer behavior, including prices, sales, exports, and future scenarios, this section offers a clear and up-to-date view of the evolution of the wine industry in Italy and worldwide.

Il mercato del vino tra consumi, boom bollicine e sfida generazionale

The wine market: consumption, the sparkling boom, and the generational challenge

The wine market is currently in a phase of profound transformation. This emerged from the analysis presented by Prof. Massimiliano Bruni (President of the IULM Communication School Scientific Board) during IULM Alumni Day on October 24, on the occasion of Champagne Day. It is an increasingly “premium” market, especially in the sparkling segment, where sustainability […]

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Pandolfini closes 2025 at over 2.5 million: performance on the rise

The Forma auction, the final live event of Pandolfini‘s Fine and Collectible Wines department, concluded in Florence on November 7. The final tally shows over 98% of lots sold and revenue of €1,245,518. The total for the three 2025 auctions thus reaches more than €2.5 million. This figure exceeds the results of 2023 and 2024,

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Mercato FIVI 2025 quando la passione che va oltre i numeri (2)

FIVI Market 2025: when passion goes beyond numbers

The Independent Winemakers’ Wine Market FIVI closes its 14th edition (November 15-17) confirming itself among the most important events in the sector. Once again, the numbers prove its success. The more than 40,000 square meters of pavilions 29 and 30 made available by BolognaFiere hosted the stands of more than 1,000 winemakers. Over 8,000 wines

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Wine Vision by Open Balkan 2025: Vinitaly Toasts Made in Italy Excellence

The Italian presence at Wine Vision by Open Balkan 2025 is strengthened with “Area Italia,” the exhibition space curated by Vinitaly and ITA – Italian Trade Agency at the Belgrade event, scheduled from November 22 to 25. For the third time, the collective showcases Italian wine at the main event in Southeast Europe. There are

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Champagne Road to 2050: sustainability and innovation as guiding principles

Champagne confirms itself as a global model of excellence in combining tradition, innovation, and environmental responsibility. Innovation that focuses primarily on environmental sustainability. The “Road to 2050” project was presented by Domenico Avolio, Director at Champagne Bureau of CIVC in Italy, during the IULM Alumni Day on October 24 on the occasion of Champagne Day.

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Borgogna mercato del vino tra rallentamento e opportunità (2)

Burgundy: Wine Market Between Slowdown and Opportunity

The wines of Burgundy confirm their resilience despite an unstable international economic context and a decrease in global demand. The 2024-2025 campaign recorded a harvest slightly above 1.2 million hectoliters, equivalent to over 161 million bottles, the second lowest in the last 15 years after 2021. Following two abundant vintages in 2022 and 2023, stocks

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Bollicine e No Alcool il mercato internazionale del vino cambia volto (5)

Bubbles and Alcohol-Free: The International Wine Market Changes Face

Sparkling wines and low or zero-alcohol wines are the protagonists of a changing international wine market. This is what emerges from the report presented by Alexandra Wrann and Dr. Anja Zimmer of A2Wine during the recent ProWein Preview in Dusseldorf. New trends and a paradigm shift show sparkling wines in continuous growth, with NoLo (No

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MGA del Barolo quanto pesano su prezzo e mercato cosa sono le mga del barolo sottozone e come vengono usate dai produttori delle langhe

Barolo MGAs: How much do they impact price and the market?

There are 181 Barolo Additional Geographical Mentions (MGAs), introduced by the 2010 regulation and applied from the 2010/2011 harvest. MGAs allow labels to indicate precise sub-zones of the Barolo territory, bringing the production code closer to a “cru” system. WHAT ARE BAROLO MGAs? MGAs identify delimited portions of the appellation based on historical, geographical, and

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Accordo Ue-India: meno dazi e nuove prospettive per il food & beverage italiano Wine Monitor Nomisma: l’export si salva solo grazie alle scorte pre-dazi USA Edoardo Freddi «Dazi Usa 15% Serve piano export vino italiano»

Wine Monitor Nomisma: Exports saved only by pre-US tariff stockpiling

In the 12 main international markets, cumulative growth was +1.5% in value and +2.1% in volume The updated snapshot of wine imports in the world’s main markets for the first half of 2025 highlights the absence of a single trend. This is what emerges from the Wine Monitor Report by Nomisma published today. In the

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Veraison Group - Vallebelbo alleanza strategica nel vino piemontese langhe cooperativa santo stefano belbo

Veraison Group – Vallebelbo: Strategic Alliance in Piedmontese Wine?

An exclusive letter of intent has been signed between the holding company based in Castiglione delle Stiviere (Mantua), which brings together 8 production and commercial companies, and the cooperative in Santo Stefano Belbo (Cuneo). Objective: to enhance the excellence of the Langhe and Moscato through industrial and commercial integration. Focus on international competitiveness and supply

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